Open Road’s branding and design division, PopClutch, last week rolled out a new hyper-energized main title sequence for HBO’s Real Time with Bill Maher, now in its 21st season.
With music performed by punk-pop band Green Day, the edgy motion graphics illustrate the types of thorny issues that the weekly news commentary show takes on.
Fun fact: Sharre Jacoby, who joined Open Road from Known to launch PopClutch, has worked on every iteration of Real Time’s main titles since the show launched in 2003.
Open Road is proud to be an agency member of the Creative Coalition of Color. This is one of many steps to opening the door to voices not well represented in Creative Advertising. We’re hoping that every Entertainment Marketing agency joins us in reaching communities of creatives that may not know our industry exists. We believe the CCC platform will help amplify those efforts by listing your jobs and internships.
To learn more about The Creative Coalition of Color please go to https://www.creativecoalitionofcolor.org/
"The trailer for Over the Moon is beautifully crafted, combining digital animation with the classic hand-drawn illustrations. The story draws you in and takes you on a grand adventure, leaving you eager for more. The poster design does a lovely job of conveying the story elements and setting. A picture's worth a thousand words, and this poster is an excellent example of that, while not feeling too busy. Go Over the Moon this fall on Netflix."
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