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December 29, 2020

Open Road's 'Superman and Lois' Trailer Featured on Deadline

Family takes the spotlight in the season one trailer for the CW’s upcoming series Superman & Lois.

Featuring Tyler Hoechlin and Bitsie Tulloch in the titular roles, the newly released teaser gives Superman fans a look at what life may be like for the iconic comic book couple in Smallville.

“We all begin as one version of ourself, but as we grow life changes us,” says Hoechlin’s Clark Kent.

The trailer features a rotoscoped montage of Clark and Lois’ various life events in Smallville – from the birth of their first child to the growing tension that will ensue between the parents and their teenagers. Superman soars through fragments displaying his family members and pulls together the loosening fibers to create a family portrait.

Source

December 18, 2020

Open Road's 'Judas and the Black Messiah' Trailer Featured as One of 2020's Great Trailers on Muse by Clio

Chosen by Nick Temple
Founder/Chief Creative Officer
Wild Card Creative Group

"Crushing combination of dialogue, sound design and music brilliantly melded into one. It would have been easier to cut on every beat, but the confidence to hold on certain shots is what defines this trailer for me—summed up in two: the smile and wave from Jesse Plemons to the look of consequence from Lakeith Stanfield. Truly special."

Chosen by Alex Battershall
Senior Editor
PPC

"Packs more energy and emotion into two minutes than most films manage in two hours. It's such a simple but effective trailer. So much is explained through looks and glances, you get the bare minimum of expository dialogue but still completely understand everything that is happening, which allows the music and chanting to capture the mood and tone perfectly."

Chosen by Lauri Brown
SVP Creative Advertising
Universal Pictures

"The start of the piece is simple, clean and pulls you in. The music is a great find. The signature musical riff is good, and overall the cue helps the story feel even more contemporary. Even though repeating a phrase or using a speech isn't new or groundbreaking, they make it particularly effective here. Nothing is trying too hard to push you in one direction. It's well done construction that lets the tension, and what looks like a great a performance, really build."

Source

Click here to watch the trailer

December 1, 2020

Open Road Named Promax North America 'Agency of the Year' Finalist

"Contenders for North America Marketing Team of the Year are Amazon Prime Video, CNN Worldwide, Fox Sports Marketing, FX Networks, HBO and National Geographic. Vying for agency of the year honors are Arsonal, Icon Creative, Known, Open Road, Roger and Wieden + Kennedy."

Source

November 20, 2020

Open Road's 'Fresh Prince of Bel-Air Reunion' and 'Pieces Of A Woman' Trailers Featured on Muse by Clio

"If you can believe it, it's been 30 years since a couple of guys who were up to no good started making trouble in the neighborhood, and well, you know the rest. Now, the Banks family is back in a reunion special for HBO Max. The trailer clues us in on what to expect as we see the almost-complete cast (RIP, Uncle Phil) together reminiscing and also uses great throwback graphics, show clips, and yes, that darn theme song to remind us why we are still singing it all these years later. Get ready to relive the magic of The Fresh Prince of Bel-Air when the special airs Nov. 19."

Click here to watch the trailer

"This emotionally searing piece is for Pieces of a Woman, a film about a young mother's loss that gathered a lot of buzz on the festival circuit and is now coming to Netflix. Using a stirring Britney Howard track, "Short and Sweet," what looks to be an incredible performance by Vanessa Kirby shines through as the pain of grief resonates strongly throughout this moving trailer. Kirby also fills the page on the dramatic poster. Pieces of a Woman comes to Netflix on Jan. 7."

Click here to watch the trailer


Source

November 13, 2020

BET on Open Road's Fresh Prince of Bel-Air Reunion Trailer

"A trailer of the reunion dropped, which features the entire cast with the exception of James Avery, who played Uncle Phil. Avery passed away in 2013 at 68 years old reportedly due to complications from heart surgery. In addition, Janet Hubert, known as the original Aunt Viv, makes an appearance."

Source

Click here to watch the trailer

November 13, 2020

The LA Times on Open Road's Fresh Prince of Bel-Air Reunion Trailer

"The hilarious and heartwarming preview, released Friday across the screen icon’s social media, sees original cast members Smith, Tatyana Ali, Karyn Parsons, Joseph Marcell, Daphne Maxwell Reid, Alfonso Ribeiro and DJ Jazzy Jeff chillin’ out, HBO Maxin’, relaxin’ all cool in the Banks’ Bel-Air mansion."

"Later in the trailer, the actors also reflect on the enduring legacy of the series, which Ali says “meant Black excellence to people” because of “the way that we loved each other.” And one bittersweet moment sees the tight-knit cast pay tribute to the late James Avery, who was “the heart of the show” as Uncle Phil."

Source
Click here to watch the trailer


November 13, 2020

USA Today on Open Road's Fresh Prince of Bel-Air Reunion Trailer

"In the trailer, we see Alfonso Ribeiro (Carlton), Tatyana Ali (Ashley), Karyn Parsons (Hilary), Joseph Marcell (Geoffrey), Daphne Etta Maxwell Reid (New Aunt Viv) and DJ Jazzy Jeff (Jazz) all seated around the living room reminiscing about their days on the show. Some things came to light like how Reid initially was turned off by doing a show with a "rapper" and how Smith had to ask Jeff about 10 times to appear on the sitcom."

Source
Click here to watch the trailer

October 9, 2020

Open Road's 'The Stand' Trailer Featured on The Wrap

"CBS All Access released the first full-length trailer for the upcoming limited series adaptation of Stephen King’s “The Stand” during a New York Comic-Con panel to promote the show on Thursday.

The trailer introduces Whoopi Goldberg as Mother Abagail, a 108-year old prophet who receives visions from God and guides survivors of a plague that has decimated the world’s population, and Alexander Skarsgard as “The Dark Man,” a shadowy figure with supernatural abilities who attempts to construct a totalitarian civilization amid the destruction."

Source
Click here to watch the Trailer!

October 9, 2020

Open Road's 'The Stand' Trailer Featured on Screen Rant

"The first The Stand TV show trailer introduces a star-filled cast including Whoopi Goldberg, James Marsden, Alexander Skarsgard and Amber Heard, but avoids a major story detail. Stephen King's sprawling, epic novel, which runs well over 1,000 pages, has been adapted once before, as a 1994 mini-series starring Gary Sinise and Molly Ringwald. Long considered too dense to adapt to the big screen, CBS has again opted to turn the biblical-in-scale story into a TV mini-series. The book follows a huge cast of characters who are attempting to fight for survival after a man-made pandemic wipes out most of the world's population."

"The trailer does a good job of condensing The Stand's many plot threads into a single coherent look at the plot, which bodes well for the show. The complex novel, which spends hundreds of pages introducing the disparate characters and assembling them before the climax, has scared away many a filmmaker, but so far it seems as though Boone and Cavell have done well in distilling that down into just one season of TV. Boone has previously said that King himself helped out with adapting the show, and wrote the final episode, which is set after the events of the book. As for the pandemic in the story, it's no doubt the trailer shies away from it because of the ongoing real-world pandemic. Still, it's sure to be part of the TV show."

Source
Click here to watch the Trailer!

September 18, 2020

Open Road's 'Monsterland' and 'The Trial of the Chicago 7' Trailers Featured on Muse by Clio

"When a peaceful protest at the 1968 Democratic Convention turned violent, the whole world was watching. This new drama from Aaron Sorkin, which includes an incredible cast—Sacha Baron Cohen, Joseph Gordon-Levitt, Eddie Redmayne and Michael Keaton—details the trial that followed those events. The powerful trailer unravels the narrative, but it's the sound mixing that keeps viewers on edge. The chanting reminder that "The whole world is watching" transports you into the movement. The poster design smartly demonstrates the subject matter while also speaking volumes to current events and the civil division. See The Trial of the Chicago 7 on Oct. 16."

Source
Click here to watch the trailer

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