Open Road’s branding and design division, PopClutch, last week rolled out a new hyper-energized main title sequence for HBO’s Real Time with Bill Maher, now in its 21st season.
With music performed by punk-pop band Green Day, the edgy motion graphics illustrate the types of thorny issues that the weekly news commentary show takes on.
Fun fact: Sharre Jacoby, who joined Open Road from Known to launch PopClutch, has worked on every iteration of Real Time’s main titles since the show launched in 2003.
Open Road is proud to be an agency member of the Creative Coalition of Color. This is one of many steps to opening the door to voices not well represented in Creative Advertising. We’re hoping that every Entertainment Marketing agency joins us in reaching communities of creatives that may not know our industry exists. We believe the CCC platform will help amplify those efforts by listing your jobs and internships.
To learn more about The Creative Coalition of Color please go to https://www.creativecoalitionofcolor.org/
"The first The Stand TV show trailer introduces a star-filled cast including Whoopi Goldberg, James Marsden, Alexander Skarsgard and Amber Heard, but avoids a major story detail. Stephen King's sprawling, epic novel, which runs well over 1,000 pages, has been adapted once before, as a 1994 mini-series starring Gary Sinise and Molly Ringwald. Long considered too dense to adapt to the big screen, CBS has again opted to turn the biblical-in-scale story into a TV mini-series. The book follows a huge cast of characters who are attempting to fight for survival after a man-made pandemic wipes out most of the world's population."
"The trailer does a good job of condensing The Stand's many plot threads into a single coherent look at the plot, which bodes well for the show. The complex novel, which spends hundreds of pages introducing the disparate characters and assembling them before the climax, has scared away many a filmmaker, but so far it seems as though Boone and Cavell have done well in distilling that down into just one season of TV. Boone has previously said that King himself helped out with adapting the show, and wrote the final episode, which is set after the events of the book. As for the pandemic in the story, it's no doubt the trailer shies away from it because of the ongoing real-world pandemic. Still, it's sure to be part of the TV show."
Source
Click here to watch the Trailer!